Tron Reality Bytes: When the Web Becomes the Grid
Cloud-based operating systems: Chrome OS vs. Microsoft Windows & Mac OS
View ArticleMobile Search in BRIC: Tips and Tricks
Word is spreading about the rapid rise of the mobile Internet across the world, and nowhere more so than in the BRIC countries (the emerging markets of Brazil, Russia, India and China).
View ArticleBack to Basics: Linden Lab Releases a Basic Viewer
Linden Lab has released a new viewer with stripped down capabilities for new users. What does this mean for the platform?
View ArticleGrowth in Mobile Health Search
How consumers and health care professionals search for health-related information online is trending toward mobile. With this easy access to information, what will be the next evolution in mobile...
View ArticleGoogle Inside Search Event Recap: What's New in Mobile, Voice & Image Search
Mobile search took center stage at yesterday's Google Inside Search Event. In addition to debuting new technology, Google also announced that some mobile features are coming to PCs, including voice...
View ArticleForget Clicks, Call-through Rate Could be New CTR Controlling Ad Position
AdWords Call Metrics are now available to all advertisers in the US and Canada. The service auto-generates unique toll-free forwarding numbers to your business and tracks calls made. AdWords told SEW...
View Article5 Mobile Marketing Tips From Cindy Krum
Search Engine Watch recently spoke with the author and CEO, who shared her top tips for marketers getting involved in the mobile space, including coding, where to focus your efforts, how to promote it,...
View ArticleOptimizing Your Website for Mobile and Tablet Devices
Is your site optimized for the mobile and tablet generation? Having a mobile version of your site gives you the advantage of reaching the instant consumer. Here’s how you minimize and optimize your...
View ArticleGoogle Shows Evolution of Search, Launches Interactive Timeline
What began as a pure search engine has evolved to include AdWords, Gmail, Google News, image search, universal search, Chrome, Instant search, Google+ and the +1 button, voice search, and more. See it...
View ArticleHow to Know When You Should Advertise to Tablet Users
Tablet computers are changing the way we search, shop, and play online. To reach and influence your tablet-using prospects, you must understand when, where and how they use the Internet - and adjust...
View ArticleThe Art of Winning on AdWords - Lessons from Moneyball
Campaign cloning is a great way to discover truths that hide in aggregated statistics. Applying Moneyball scrutiny to your account will help you bid more intelligently, achieve greater margins, and...
View ArticleMobile Sites: Choosing an Implementation Process & Strategies
No matter your approach, the mobile landscape is a tricky, expansive space of uncertainty filled with twists and turns that would give even the most solid minded developer or site owner points to...
View ArticleWorld IPv6 Launch: What it Means for Content Owners & SEO
IPv6 rollout has been a long time coming, but that is going to change in a big way for top Internet companies that include Google, Yahoo, Microsoft's Bing, Facebook, and many others. Today they switch...
View ArticleiPad PPC strategies: Mobile in the Morning, Laptop in the Evening
The iPad has become pervasive in many work places, schools, homes and on the street, making them an important element of any PPC strategy. However, they are multi-headed beasts. Here’s what to take...
View ArticleGoogle Allows Saved Search Settings Across Computers & Browsers
Signed-in Google search users can now save their search settings to their Google account. Saved search settings will allow users to save their preferences for use across multiple computers and...
View Article8 Tips to Optimize for Mobile Searchers Across Multiple Screens & Devices
As more people use their mobile devices and tablets to search for your products and services, you can and should cater to that. Use these tips to deliver a relevant and high-converting experience that...
View ArticleLocal Search Insights: What Are Consumers in Your Local Area Searching For?
Learn which business categories and verticals are most popular among mobile searchers, how mobile search compares to online for local searches, and details on local ad click-through rates, from...
View ArticleThe Growing Importance of International Mobile Search
For a long time English has reigned as the most commonly used language of the Internet. But it only represents just over a quarter of total usage. Here’s why going multilingual should be a central...
View ArticleDesktop Map Searches Increasingly Shifting to Mobile
More consumers are integrating mapping into their mobile lives. That behavior will only increase as location-based technology develops further. Desktop map searches are down 34% in the past 15 months,...
View ArticleTop 10 Countdown: Vital Online Marketing Tools
Some tools help you measure on-site engagement, some help you create a marketing plan and budget, and others allow you to do certain tasks more efficiently. There are plenty of tools available to make...
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